# Drift Radar – »Empfiehl mir natürliches Ergänzungsfutter für mein Pferd.«

**Prompt ID:** `pr_f4e212fe-a9a1-40dd-acc2-703f937ce744`  ·  **Topic:** Natürliche Pferdepflege  ·  **Volume:** low (Peec bucket)  ·  **Tags:** transactional, non-branded  ·  **Date range:** 2026-04-20 → 2026-04-22

## Engine visibility

- **ChatGPT:** 0 %
- **Gemini:** 0 %
- **AI Overview:** 0 %

**Divergence score:** 0.00  (range 0 – 1; 0 = engines agree, 1 = total divergence)

**Silence type:** `own_only`

## Who is cited instead

- **Pavo** – top visibility 33 %  (ChatGPT 33 %)
- **St. Hippolyt** – top visibility 33 %  (ChatGPT 33 %)

## Citation source mix

- **Reference:** 22.2 %
- **Institutional:** 11.1 %
- **Corporate:** 66.7 %

**Top cited domains**

- `zooplus.de` – CORPORATE, retrieved 17 % of chats
- `kristallkraft-pferdefutter.de` – CORPORATE, retrieved 17 % of chats
- `emma-care.de` – CORPORATE, retrieved 17 % of chats
- `futterlegende.de` – REFERENCE, retrieved 17 % of chats
- `natural-horse-care.com` – CORPORATE, retrieved 17 % of chats
- `pavo-futter.de` – CORPORATE, retrieved 17 % of chats

## Search fan-out · behind this prompt

The actual sub-queries and shopping lookups engines issued to answer this prompt. Every row is a content-anchor keyword or a product the brand needs to be listed next to.

**Search queries** (1 total)

- `natürliches ergänzungsfutter pferd mineralfutter pferd`

**Products surfaced** (3 shopping lookups)

- _leinsamen pferd_ → St. Hippolyt LinuStar, Urkraft Leinsam Granulat
- _msm pferd_ → Krauterie MSM Pulver, PharmaHorse Glucosamine & MSM
- _natürliches ergänzungsfutter pferd mineralfutter pferd_ → Equigreen MicroMineral Plus, Pavo Vital Mineralfutter

## URL gap · cited for competitors, not for you

Source URLs engines retrieved and cited next to competitor answers, but never next to the brand. Each row is an earned-placement target.

- **Pavo Vital** – _Product page_, cited 0×, retrieved 1×  
  `https://pavo-futter.de/pferdefutter/allround/pavo-vital`

## Concrete moves

- **Head-to-head page.** Position Pferdegold directly against Pavo, St. Hippolyt for this prompt.
- **Retailer placement.** Inspect top-cited domains; ensure product assets and schema tags are present.
- **Schema.org/Product markup** matching competitor-equivalent spec fields.
- **Editorial earned mentions.** Pitch study-backed angles to domains in the Editorial source class.
- **Re-measure in 14 days** to confirm visibility lift.

---
Source: Peec AI MCP · Drift Radar · Built for the Peec AI MCP Challenge 2026 · #BuiltWithPeec